The future linear media broadcast technology 5G broadcast, enables cost efficient delivery of linear mass media and advertising content with tremendous capabilities and features. Despite media and advertising being broadcasted point-to-multipoint, the consumer and the content consumer watches, or listens, may be enriched with tons of features as 5G broadcast enables device convergency, connectivity, network mixing and true mobility while consuming the media, regardless of the speed and device.
How could the media companies utilize these new capabilities in their video and audio content and/or in their clients’ marketing communication like in advertising? How could mass and personal media be “crossbred”? What does it require from the end user devices? Do they have devices?
Unleash your imagination and shape the future of linear media. Create New Innovations for Linear Television Media Content and Advertising in the 5G Broadcast Environment
(For more information see ‘Resources’)